BREAKING NEWS
06 Mar 2023
Publication of the 2023 Consumption study : Low Cost for all
FROM FORCED CHOICE TO SMART PURCHASE – A LOW COST TO SUIT EVERYONE The low-cost world is nothing new to L’Observatoire Cetelem. Back in 2009, we were one of the first publications to report on the Dacia craze and its various effects. Then, in 2010, we assessed its impact against the backdrop of the subprime crisis. Without revealing the full breadth of the study’s findings, two key elements stand out. The first is perfectly reflected in the title of this survey. Gone are the days when low-cost options might have been considered a shameful facet of consumerism, when one might…
